Project.
Create brand identity for natural, energy and detox drinks. The strength of the identity lies in its origin, the beautiful coasts of Hawaii, our audience is mainly women between 18-40 years old.
Solution.
The naming of the brand originated in the word OLA, which in Hawaii means LIFE and HEALTH. A short and easy-to-remember name, giving you the opportunity to simplify the presence of the name on the packaging.
Result.
An impressive visual brand, vibrant colors that represent the origin of the identity, the values and that impact the selected audience. An identity, identity manual, label and packaging design were created. Social application advice.
